MIDDLE EAST – Eager
to arrive and take the region by storm, the first Chevrolet Grooves roll off
the production line, with full Middle East specs. With this milestone achieved,
Chevrolet confirms that production remains on track for the region’s newest and
grooviest nameplate, which will arrive in the Middle East by the end of 2021.
Chevrolet Groove channels two decades of
R&D, design, engineering and manufacturing into all-new compact SUV.
Powered by a
1.5L engine mated with 6-speed transmission and distribution chain, Chevrolet
Groove will deliver excellent fuel efficiency and fun-to-drive characteristics.
Sporty and modern, Chevrolet Groove
follows the brand’s global design language, with taut lines giving it an
athletic look from every angle.
But, what sets Groove apart, is the advanced
technology features. A no-compromise SUV, Chevrolet Groove is packed with the
features that elevate your drive. Every. Single. Day. Reverse Camera and
Sensors will make parallel parking a breeze, while the
8-inch
touchscreen loaded with the latest Chevrolet Infotainment System help you keep
your hands on the wheel and your eyes on the road.
“The Groove is an exciting SUV and it can’t
wait to meet you!” said Sharon Nishi, Chief Marketing Officer,
General Motors Middle East &
Africa. “
We are always looking for new ways to broaden
our portfolio in the Middle East, as we aspire to offer a vehicle for all
people, all lifestyles and all price points. We are excited for the Groove to
arrive in the Middle East, bringing with it advanced features in an affordable
package that will appeal to the region’s tech-savvy millennial audience. More
to be revealed soon!”
Chevrolet has an impressive SUV line-up in the
region already. From the Official SUV of Action, the ferocious Tahoe, the head-turning,
high-performance Blazer through to the smart, stylish and spacious Captiva, one
of the most affordable seven seaters in its segment, Groove is joining a
powerful family. Commanding its own attention, Groove is small but mighty,
attracting a brand-new audience to Chevy who are looking for a tech-savvy car
without breaking the bank.
