ChevroletTreats Two Children from United Arab Emirates to Manchester United Match
DUBAI – As part of its mission to inspire fans of all ages to make the most of life’s possibilities through football, Chevrolet, for the third year in a row, hosted children from around the world – including two from the United Arab Emirates – in Manchester, England, as mascots for Manchester United’s match vs. Leicester City.
Chevrolet mascots Ryan, 9 and Ali, 13, met with Manchester United players and the Club manager, played with Club legends, took part in Manchester United’s Soccer School and toured the Club’s stadium, Old Trafford in the days ahead of the match. They joined nine other children from China, Colombia, Mexico, South Korea and the United States. Chevrolet selected these special children because they embody the spirit of play and have embraced football in a way that has changed their lives. Each child’s story is featured at www.ChevroletFC.com.
“Football inspires the kind of passion in people around the world that can transcend cultural and political differences and unite communities in a transformative way; and for our children it is a game that teaches them that anything is possible through hard work and dedication,” said Tim Mahoney, chief marketing officer, Global Chevrolet. “The 11 children chosen to be mascots this year truly embody the ‘never give up spirit’ that is at the core of everything we do at Chevrolet. We are proud to honor these remarkable children.”
The highlight of their once-in-a-lifetime experience was Saturday when the children walked onto the Old Trafford pitch with Manchester United’s first team, each player wearing a match shirt with the name of his mascot on the back. Moments before the match, each Manchester United player removed his shirt and presented it to their mascot, replicating one of the game’s most sporting traditions. Ryan accompanied Manchester United’s Marcus Rashford, and Ali accompanied Daly Blind.
As part of its Beautiful Possibilities program, Chevrolet enables children to have greater, reliable and safe participation in football by working with local nonprofit organizations to revitalize and transform communities, including building 10 pitches to date in South Korea, China, the United States and other countries. During pitch revitalization projects, Chevrolet works with local nonprofits to identify children for an opportunity to receive this week’s special experience.
Chevrolet worked with local nonprofit Soccerkids Dubai to identify Ryan and Ali to participate as mascots. Earlier this year, Chevrolet donated a 2016 Tahoe and 2016 Express, football equipment and resources for coaching to Soccerkids to benefit children with special needs.
Manchester United Group Managing Director Richard Arnold said, “Chevrolet’s mascot moment is becoming a fine tradition in the Old Trafford calendar, an initiative that complements what the Club stands for. While we are proud of our global reach, we recognize that when our players take to the field, children around the world dream big, hence Sir Bobby Charlton famously described Old Trafford as the Theatre of Dreams.
“Thanks to Chevrolet, these 11 children had an unforgettable, inspirational day. Our players were proud to walk through the tunnel with some of our youngest fans, wearing their names and sharing their pride for football.”
In addition to its Beautiful Possibilities program, since 2012 Chevrolet has brought play to an estimated 45 million youth in underprivileged communities. In more than 90 countries, Chevrolet has distributed more than 1.6 million ultra-durable footballs from One World Play Project. Chevrolet, the official sponsor of One World Play Project, has committed to distributing 2 million One World Futbols, which the mascots used on penalty kicks at halftime during the match.